Halo Top

Ice Cream for Adults

Ice cream should go to those who need it most: fully grown adults with stressful jobs, dramatic heartbreaks, and occasional knee pain — not little kids whose lives are filled with joy and wonder. Luckily, at no more than 360 calories per pint, adults can eat Halo Top whenever they want.

D&AD - Graphite Pencil / Cannes Lion - Bronze / ADC - Gold x2 / Clio - Bronze / London International Awards - Silver

Mortgage

Swiping

Work

Love - This spot, featuring Nick Viall — one of The Bachelor’s most recognizable contestants — premiered during the show.

Activation

Right before premiering the Nick Viall spot, we had our ice cream man make an appearance on the show to hand out some much-needed ice cream to the heartbroken contestants.

Social Content

Social media felt like the perfect place for bite-sized pieces of adult sadness. We made a ton — here are some of my favorites, conveniently strung together for your enjoyment.